Blog:
Education Marketing Tips

Get insider tips for marketing for education companies and colleges. Sent monthly.

Nov 22, 20202 min read

Why Marketers Need to Show Humanity

I was on Twitter earlier today and as I scanned through the feed, tweet after tweet were about the rise in covid cases, the “second...

Oct 28, 20202 min read

Do These 3 Things Before Starting a New Social Media Account

Most organizations use social media in some way to connect with their communities. Rightfully so. 50% of consumers surveyed by PwC are...

Oct 21, 20201 min read

5 Ways to Promote Real-World Student Experiences to Educators

Providing real-world experience to students has been an increasingly important priority for educators in helping their students learn,...

Oct 13, 20202 min read

How to Prepare Your Sales Pitch

You received a reply to your email! Someone picked up the phone and is willing to listen to what you have to say! Those are the moments...

Oct 5, 20202 min read

How Employers are Focusing on Skills-Based Training

Last week I attended some sessions at the ASU+GSV Summit about the state of education, especially when it comes to educating people in...

Oct 1, 20201 min read

Are You Training for Jobs of the Future?

Careers are in constant change. People are not working at the same company for 20+ years like the baby boomer generation. Before the...

Sep 29, 20202 min read

Please Listen to Your Customers

When you are the founder and creator of a company or have worked at a company for a long time, you know everything about your product or...

Sep 24, 20202 min read

What the Future of HR Means for Corporate Learning Providers

HR teams are having their moment right now. They were quickly thrown into a variety of responsibilities that involve training employees...

Sep 21, 20202 min read

What is Your Marketing Approach for Business Growth?

"How Fast Should You Grow?", an article in Entrepreneur Magazine talks about SpotHero, a parking company that raised $118 million....

Sep 16, 20201 min read

L&D Priorities for the Next 6 Months

Learning and Development teams in organizations of all kinds are balancing many priorities in order to support their companies in the...

Sep 14, 20202 min read

Do You Have a Pricing Strategy for Your Online Courses?

Pricing is such a critical part of launching and promoting online courses, especially in this time when there is a lot of interest for...

Sep 8, 20202 min read

Are Videos in Your Enrollment Marketing Strategy?

As a consumer browsing through social media or searching on YouTube, don't you love watching a video? It catches your eye, most times you...

Sep 3, 20202 min read

This Tool Will Align Your Sales and Marketing Teams

Organizations with tightly aligned sales and marketing functions experience 36% higher customer retention rates and 38% higher sales win...

Sep 1, 20202 min read

3 L&D Trends Corporate Learning Providers Need to Know

There is no doubt that the Covid-19 pandemic has put great demand on the need for learning in corporate environments. 1 billion jobs will...

Aug 30, 20202 min read

How to Offset Melt from the Incoming 2020 Class

For the newest 2020 undergraduate class, there was a 6% increase in students choosing to attend an in-state public institution, according...

Aug 27, 20202 min read

How to Write a Good Creative Brief

Recently, I was trying to explain to people who didn't work in marketing the project I was working on, which was writing a creative...

Aug 26, 20202 min read

Online Education Providers Need This Marketing Strategy Right Now

The elearning industry has been growing for the past two decades. Before the pandemic it was estimated that the industry would grow 8%...

Aug 26, 20202 min read

Is Your Marketing Strategic or Tactical?

Are you wondering what is the difference between tactics and strategy in marketing? It is a common question, especially for startups and...

Blog: Education Marketing Tips

Blog:
Education Marketing Tips