Meet the Founder

Kristen Johnson founded Wise Marketing Strategy in 2020 to provide founder-led companies with senior-level marketing expertise, for a fraction of the cost of hiring someone full-time. She is passionate about entrepreneurship and marketing. Her father has been an entrepreneur for most of her life and led her to Babson College, the #1 school for entrepreneurship, where she spent eight years - four as a student and four as the managing director of marketing for their continuing education division. She spent over a decade working at advertising agencies for leading companies, including Bank of America while at Hill Holliday, CenturyLink while at Arnold Worldwide, and Wyeth while at the kaplan thaler group. She is also currently volunteering as a
mentor in a high school entrepreneurship class through non-profit, BUILD.