Higher Education Marketing Agency
Senior-level marketing strategy services
The State of Marketing in Higher Education
Many higher ed institutions are facing challenges in marketing to prospective students. Millennials and Gen Z are questioning the value of higher education, and preferences in learning modalities vary. In addition, the number of prospective students is declining due to decreased birth rates. Proactive, integrated marketing strategies are vital for higher ed institutions to stand out in a competitive market and drive enrollment.
Benefit from a Senior-Level Higher Education Marketing Strategy Partner
At Wise Marketing Strategy, we partner with leaders of colleges and universities to provide senior-level marketing leadership for a fraction of the cost of a full-time marketing hire. We create integrated marketing strategies and show you the results of your marketing investments.
Higher Education Marketing Agency Services
Benefit from a Fractional CMO who will bring you marketing expertise, show you results, and run your marketing.
Take your marketing to the next level with proven marketing strategies that will help you be more proactive.
Hear From Our Clients
Our institution's decision to enlist Wise Marketing Strategy a year and a half ago has been a game-changer for our marketing department. Kristen's professionalism has been pivotal in aligning enrollment with marketing efforts, optimizing market data collection, and laying the groundwork for a new marketing strategy. Her attention to detail and top-notch campaign management skills have not only bridged a significant gap between enrollment and marketing data but also optimized our brand platform, personas, and core messaging, leading to strong and enhanced go-to-market strategies.
What sets Kristen apart is not just her expertise but also her effective communication skills that foster collaboration within our team. Since our partnership began, her dedication and strategic insights have translated into consistently increased top-of-funnel activity and we’ve seen an increase in enrollment every semester, showcasing the true impact of her professionalism on our department's success and leadership growth. Kristen's contribution has been invaluable, positioning us for continued growth and success in our marketing goals. She is also a pleasure to work with.
Maria, Interim VP of Marketing & Digital Strategy, Cambridge College