May 26, 20224 minSocial Media Tips for Edtech Startups: Podcast Episode #12Full Transcript: When social media first came out around ten to 15 years ago, I was working at an advertising agency and my job was...
May 17, 20224 minA Marketing Strategy Example for an Education Company: Podcast Episode #11Full Transcript: When you start thinking about marketing for your education company, it's really common to jump right into what are the...
May 11, 20226 minTop 3 Proven Marketing Strategies for Edtech CompaniesMarketing in edtech is different from other industries. Purchasing an educational product is an emotional decision for most people,...
May 10, 20224 minBuyer Persona Benefits: Podcast Episode #10Full Transcript: In this episode, I'm going to talk about buyer personas and more specifically what the benefits are of buyer personas...