Social Media Tips for Edtech Startups: Podcast Episode #12
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Blog: Education Marketing Tips

Full Transcript: When social media first came out around ten to 15 years ago, I was working at an advertising agency and my job was...

Kristen
- May 17, 2022
- 4 min
A Marketing Strategy Example for an Education Company: Podcast Episode #11
Full Transcript: When you start thinking about marketing for your education company, it's really common to jump right into what are the...

Kristen
- May 10, 2022
- 4 min
Buyer Persona Benefits: Podcast Episode #10
Full Transcript: In this episode, I'm going to talk about buyer personas and more specifically what the benefits are of buyer personas...

Kristen
- May 3, 2022
- 4 min
Creating a Marketing Plan for Education Companies with Full-Funnel Marketing: Podcast Episode #9
Full Transcript: In an earlier episode, I talked about the consumer journey and I'm just going to briefly recap that before I get into...

Kristen
- Apr 26, 2022
- 4 min
What is a Value Proposition? Podcast Episode #8
Full Transcript: One thing to think about in your marketing is how people shop and what they're thinking about when they are buying...

Kristen
- Apr 19, 2022
- 7 min
How to Write Effective Emails to Schools and Universities: Podcast Episode #7
Full Transcript: Email is an effective marketing platform, especially when you're trying to reach educators at schools and universities....

Kristen
- Apr 12, 2022
- 3 min
What is Marketing Automation and Why is Marketing Automation Important? Podcast Episode #6
Full Transcript: There's one piece of marketing technology that will make a huge difference for your company and that is called marketing...

Kristen
- Apr 5, 2022
- 4 min
What Is The Consumer Journey? Podcast Episode #5
Full Transcript: Think about the last time you bought something that costs more than $100. Was it an impulse buy or did you do some...

Kristen
- Apr 1, 2022
- 5 min
How to Build a Brand for Your Education Company: Podcast Episode #4
Full Transcript: Are there brands that you buy from over others, even if it costs more? Or maybe you go out of your way to buy, like you...

Kristen
- Mar 23, 2022
- 4 min
Marketing Strategies for Online Courses: Podcast Episode #3
Full Transcript: Online courses have been really popular from the big providers like Coursera to individuals who are creating courses as...

Kristen
- Mar 15, 2022
- 4 min
Marketing Strategies for Customer Retention: Podcast Episode #2
Full Transcript: Acquiring new customers, generating leads. Those are always primary marketing goals for small businesses and that is...

Kristen
- Mar 5, 2022
- 4 min
The Difference Between Strategic and Tactical Marketing: Podcast Episode #1
Full Transcript: In this episode, we're going to talk about strategic marketing versus tactical marketing. If you don't know what that...
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